Free Email Developer

Published date: July 13, 2020
  • Location: Ohio, United States


Email Developer

Cincinnati, OH, 45202

Duration: 6 months,



Job Description:

The email developer is responsible for the hands-on coding, building
and testing of customer-facing dynamic HTML email communications.
They will be responsible for development of a comprehensive email
program, entailing all aspects of email best practices including targeted or
segmented content, personalized content and automated trigger emails.
The role requires strong organizational, execution and analytical
skills, and extensive knowledge of email marketing including deliverability,
email design or and development, email KPI's, CAN SPAM among other
operational best practices.
Experience in executing new email campaigns from initial concept
through end to end coding within email service provider platform
Work with creative team and digital marketing team to manage email
campaigns and continuously optimize based off the calendar and cadence
Q/A all aspects of emails (copy, links, tracking, UX, etc.) prior to
sends
Design and develop operational reports to monitor performance, of
all email programs which include core KPI's including open rate, click
through rate, conversion rate, revenue per send
Ensure email template or code is in responsive design
Purge non-deliverable email addresses and opt-outs and data
segmentation
Develop ways to personalize email content based on customer history,
targeting, A/B split testing, live content and more
2 plus years' experience coding complex email campaigns with a high
level of personalization and understanding of the email marketing lifecycle
All applicants must be exemplary at HTML, AMPscript (Salesforce) and
CSS coding for email specifically
Knowledge of both best practices and set up for marketing and
transactional emails
Extensive Omniture and Excel experience
Comfortable working remotely

Requirements:

2 plus years' experience coding complex email campaigns with a high
level of personalization and understanding of the email marketing lifecycle.
All applicants must be exemplary at HTML, AMPscript (Salesforce) and
CSS coding for email specifically
Knowledge of both best practices and set up for marketing and
transactional emails
Experience with major ESP providers - Salesforce preferred
Experience with email marketing reputation and list hygiene tools
(Litmus, Return Path)
Strong quantitative skills to analyze data and make informed
decisions
Ability to adapt to changing and evolving business requirements and
objectives
Manage timetables to ensure consistent on-time results
Capable of multi-tasking and setting priorities
High degree of accuracy and attention to detail

Technical Knowledge Required:

Proficiency in HTML, AMPscript and CSS
Microsoft Office
XSLT, XML, SQL experience a plus
IBM Campaign a plus
Understanding of and experience working with large databases
Understanding of database table design and structure



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Reference : Email Developer jobs

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